Campaigns
What are campaigns?
Section titled “What are campaigns?”Proactive outreach rather than waiting for a customer to message first. One-off campaigns are sent once to an audience. Ongoing campaigns are live triggers, most commonly a chat-widget popup based on visitor behavior.
How is a campaign different from a marketing email?
Section titled “How is a campaign different from a marketing email?”Campaigns run through Chat’s own inbox channels, triggered by real-time behavior. Marketing email is bulk promotional email to opted-in contacts with its own consent and unsubscribe requirements. A widget popup while someone’s already browsing your site isn’t the same category as an email landing in their inbox. See Marketing emails.
How do I set one up?
Section titled “How do I set one up?”Settings → Campaigns → New Campaign.
Do I need a website widget inbox?
Section titled “Do I need a website widget inbox?”For the proactive popup style, yes.
